SEMRUSH Keyword Research Tool Free
What is SEMrush Keyword Research?
SEMrush is a comprehensive digital marketing toolkit, and its keyword research features are among the most powerful in the industry. These tools help you:
Discover valuable keywords: Uncover the terms and phrases your target audience uses to search for information related to your blog’s niche.
Analyze keyword data: SEMrush provides an array of metrics, helping you choose the best keywords to target. These metrics include:
◾ Search Volume: How often a keyword is searched for within a given period.
◾ Keyword Difficulty: An estimate of how hard it is to rank organically in search results for that keyword.
◾ Cost-Per-Click (CPC): The average price advertisers pay for a click on that keyword in paid search campaigns.
◾SERP Features: Shows if a keyword triggers special search results features like images, videos, featured snippets, etc.
Find related keywords and long-tail variations: This expands your keyword pool and helps you target more specific user queries.
Assess competitor keywords: See what keywords your competitors are ranking for, allowing you to identify content gaps and new opportunities.
Why is Keyword Research Important for Your Site?
Targeted Content: It helps you understand the type of content your audience is interested in, so you can create blog posts that address their specific needs and queries.
Increased Search Visibility: By targeting the right keywords, you enhance your blog posts’ chances of ranking high in search engine results pages (SERPs), driving more organic traffic.
Improved Content Strategy: Keyword research reveals trends and search patterns, influencing your overall content creation strategy.
Measure Success: Track the performance of your target keywords to analyze if your content is successful in meeting user intent.
How to Use SEMrush for Keyword Research?
Here’s a simple process:
Keyword Overview:
◾Enter a seed keyword (a broad term relevant to your blog).
◾SEMrush presents data like search volume, Keyword difficulty, CPC, related keywords, questions, and a list of the top-ranking pages for that keyword.
Keyword Magic Tool:
◾Generates a massive list of keyword ideas related to your seed keyword.
◾Use filters (volume, difficulty, intent, etc.) to refine the list and find those ideal for your blog.
Keyword Manager
◾Save and organize your shortlisted keywords into lists.
◾Seamlessly integrate lists with other SEMrush tools for further analysis and content planning.
Let me know if you would like examples or a more detailed walkthrough of a specific SEMrush keyword research tool!
| Software Name | SEMRUSH |
| Industry | Search Engine Marketing |
| Founded | 2008 |
| Founders | Oleg Shchegolev / Dmitri Melnikov |
| Headquarters | Boston- Massachusetts- US |
| CEO | Oleg Shchegolev |
| Revenue | $374.3 million (2023) |
| No. of Employees | 1204 (2023) |
| Website | https://www.semrush.com/ |
